On average, a quarter of the traffic coming to your website is from mobile devices and most of that mobile time is spent in apps.
This is because companies that have provided apps for their customers are providing tools to make life easier for customers while presenting their products and services.
How do you think this makes life easier for them?
Simple, people tend to use mobile devices more due to their mobility then to go back to the traditional way of sitting at their desks and using their laptops or PCs.
So you can have them do the same thing like purchasing a product, filling a form, depositing a check and etc. while they're waiting at a station or airport, sitting in their car or taxi, chatting with their friends at a restaurant and so many other places.
You could also update them regularly with a push notification provided in your app.
So increase your customers and revenue by making it more efficient for your customers to get in touch with your company in real-time and by location via mobile apps.
